W Cosmetics is a brand for the bold and the fearless, to push the boundaries and be who you truly are. Our founder always had the vision of creating her own cosmetics line that was inclusive to everyone without compromising the quality. Working for some of the worlds largest makeup brands has given her the opportunity to do makeup both across the country and internationally.
Even throughout her experiences she knew that something was missing in the beauty world. Each product takes time, patience, care, and love to create. We want to provide nothing but the best to our W Cosmetics family. All of our products are both cruelty free and paraben free and we vow to always be so. We are extremely excited for everyone to see the new products and follow us along this journey as we create amazing quality cosmetics.